#1 Digital Marketing Agency in Varanasi

Varanasi is changing rapidly. Known globally for its ancient culture, spirituality, and rich heritage, the city is now also becoming a bustling hub for small businesses, local manufacturing, handloom industries, tourism, retail stores, and online startups. Today, traditional word-of-mouth marketing is no longer enough to stay ahead of the competition.

If customers cannot find your business on Google when searching on their phones, your business is losing daily sales to competitors. Partnering with the #1 Digital Marketing Agency in Varanasi helps bridge this gap by bringing modern, data-driven marketing right to your doorstep.

       [ Traditional Word-of-Mouth ]
                   │
                   ▼ (Modern Customer Journey)
  ┌─────────────────────────────────────────┐
  │ 1. Search on Google / Maps / Voice       │
  │ 2. Check Reviews & Local Rankings        │
  │ 3. Visit Website / Social Media          │
  │ 4. Buy Online or Visit Local Store       │
  └─────────────────────────────────────────┘
                   │
                   ▼
         [ Scalable Sales Growth ]

When local consumers look for products, services, hotels, cafes, or shops, their journey almost always starts with a online search. Whether someone types “best saree shop in Varanasi”, “top cafe in Lanka”, or “handloom exporter near me”, search engines dictate which businesses get noticed and which get left behind.

At Marketinghubb, we focus on turning online visibility into actual store visits, phone calls, website traffic, and consistent sales. Our goal is to make professional digital growth accessible, simple, and effective for every local business owner in Varanasi.

2. Why Every Varanasi Business Needs Digital Marketing Today

Many local store owners ask if digital marketing is really necessary for a traditional business operating in local markets like Chowk, Godowlia, Mahmoorganj, or Lanka. The answer is a clear yes. Consumer behavior has fundamentally shifted across Tier 2 and Tier 3 cities in India.

Mobile Phone Usage: Almost every household uses smartphones to find local services, check store opening hours, and compare prices.
Customer Trust: Customers trust businesses that have active Google Business listings, high star ratings, positive customer reviews, and clean websites.
Cost Efficiency: Traditional newspaper ads, auto-rickshaw banners, and paper pamphlets are expensive and hard to track. Digital ads allow you to spend exact amounts targeting specific local areas.
Direct Communication: Social platforms like Instagram, Facebook, and WhatsApp allow you to talk directly to your local buyers and offer deals instantly.

Without a strong online presence, your business remains limited to foot traffic from your immediate street. Digital strategies expand your reach across all of Varanasi and beyond.

3. Why Marketinghubb is Recognized as the #1 Digital Marketing Agency in Varanasi

Selecting the right marketing team is a critical decision for your business. Marketinghubb stands out because we combine deep local understanding of the Varanasi market with modern search engine strategies. We don’t focus on vanity metrics like fake likes or empty traffic; we focus strictly on business growth, customer calls, store visits, and revenue.

  ┌────────────────────────────────────────────────────────┐
  │                 THE MARKETINGHUBB DIFFERENCE           │
  ├──────────────────────────┬─────────────────────────────┤
  │ Traditional Agencies     │ Marketinghubb               │
  ├──────────────────────────┼─────────────────────────────┤
  │ Generic global strategies│ Local Varanasi market focus │
  │ Focus on vanity metrics  │ Focus on calls, visits & sales│
  │ Complex technical jargon │ Simple English & transparent│
  │ High churn, low support  │ Dedicated local partnership │
  └──────────────────────────┴─────────────────────────────┘

Working with the #1 Digital Marketing Agency in Varanasi gives local business owners access to full-scale marketing solutions tailored directly to the unique shopping habits of the city.

Here is what sets Marketinghubb apart:

Local Market Expertise: We understand local customer mindsets, shopping seasons, regional preferences, and neighborhood dynamics across Varanasi.
Complete Full-Stack Marketing: From web design and Local SEO to Google Ads, Meta Ads, and E-commerce scaling, everything is handled under one roof.
Simple and Clear Communication: We explain technical concepts like SEO, VSO, and GEO in plain, everyday English so you always know how your investment is performing.
Data-Driven Execution: Every decision is backed by analytics, local search data, and clear tracking metrics.

4. The Power of Local SEO and Google My Business (GMB) for Varanasi Businesses

If you run a physical shop, restaurant, clinic, hotel, saree showroom, or professional service in Varanasi, Local SEO is your single most profitable marketing asset. When someone nearby searches for your service, Google shows a “Local 3-Pack” map box at the very top of search results.

  ┌────────────────────────────────────────────────────────┐
  │                   GOOGLE MAPS LOCAL 3-PACK              │
  ├────────────────────────────────────────────────────────┤
  │ 📍 [ Business Name 1 ]  ★ 4.9 (120+ Reviews) - Open   │
  │ 📍 [ Business Name 2 ]  ★ 4.8 (95+ Reviews)  - Open   │
  │ 📍 [ Business Name 3 ]  ★ 4.7 (210+ Reviews) - Open   │
  └────────────────────────────────────────────────────────┘

Why Local SEO and Google Business Profile (GMB) Matter Most

Google Business Profile (formerly Google My Business) is the digital storefront of your business. When optimized properly, it drives immediate phone calls and direct physical visits to your shop without requiring expensive ad budgets.

Feature	Without GMB Optimization	With Marketinghubb GMB Setup
Search Visibility	Hidden on page 3 or 4 of Google	Featured in the Google Local 3-Pack
Customer Trust	Low (no ratings or photos)	High (verified profile, genuine reviews)
Direct Action	Hard for users to find phone number	One-click Call and Get Directions
Local Reach	Limited to current street	Reaches entire Varanasi neighborhood

Local SEO makes sure your business shows up when people search for “near me” keywords. Marketinghubb optimizes your business category, address precision, service radius, primary and secondary keywords, high-resolution photo uploads, and weekly local posts to dominate local map searches.

5. How Marketinghubb Drives Explosive E-commerce Sales Growth

E-commerce is no longer restricted to major metro cities. Local manufacturers, weavers, boutique owners, and traders in Varanasi are now selling products direct-to-consumer (D2C) across India and internationally. However, setting up a website is only 10% of the journey—the real challenge is generating steady, profitable online sales.

How Marketinghubb Helps Increase Your E-commerce Sales

Scaling an online store requires a structured, multi-step sales funnel. Marketinghubb implements proven e-commerce growth playbooks built specifically for consumer brands.

          [ Targeted Traffic (Google / Meta Ads) ]
                             │
                             ▼
             [ Optimized Product Page (CRO) ]
                             │
                             ▼
         [ Fast Checkout & Payment Gateway ]
                             │
                             ▼
        [ Retargeting & WhatsApp Automation ] = HIGHER SALES

Optimized E-commerce Store Architecture: We build lightning-fast, mobile-friendly online stores on platforms like Shopify or WooCommerce that make purchasing simple for customers.
High-Intent Shopping Ads: We run targeted Google Shopping ads and Meta (Instagram & Facebook) catalog ads aimed directly at active buyers looking for your specific products.
Conversion Rate Optimization (CRO): We design clear product descriptions, high-quality images, clean checkout steps, and visible trust badges to turn website visitors into paying customers.
Abandoned Cart Recovery: Using automated WhatsApp messaging and email flows, we reconnect with buyers who left items in their cart and bring them back to complete their order.
Customer Retargeting: We run targeted retargeting campaigns so people who viewed your products see reminders on social media, keeping your brand top of mind until they buy.

Working with the #1 Digital Marketing Agency in Varanasi helps local sellers expand beyond physical storefront limits and build national e-commerce channels.

6. Key Services Offered by Marketinghubb

Marketinghubb provides a complete suite of digital services designed to handle every stage of your online business growth.

  ┌─────────────────────────────────────────────────────────┐
  │                 MARKETINGHUBB CORE SERVICES             │
  ├─────────────────────────┬───────────────────────────────┤
  │ 🔍 Search Engine (SEO)  │ 📍 Local SEO & Google Maps    │
  │ 💻 Web Development      │ 🛒 E-commerce Sales Scaling   │
  │ 📣 Social Media (SMM)   │ 🎯 Pay-Per-Click Ads (PPC)    │
  │ 🎙️ Voice Search (VSO)   │ 🤖 Generative AI (GEO)        │
  └─────────────────────────┴───────────────────────────────┘

Search Engine Optimization (SEO): Long-term organic ranking strategies that bring free, consistent traffic to your website.
Local SEO & Google Business Profile Management: Dominating local map searches across all major areas of Varanasi.
E-commerce Development & Sales Scaling: Custom online store creation, catalog optimization, and sales funnel building.
Social Media Marketing (SMM): Content creation, Instagram Reels, graphic design, and brand building on Facebook and Instagram.
Pay-Per-Click Advertising (PPC): High-ROI ad campaigns on Google Search, YouTube, and Meta platforms for instant lead generation.
Voice Search & AI Search Optimization (VSO & GEO): Preparing your business to be answered directly by Siri, Google Assistant, ChatGPT, and Gemini.

7. Search Engine Optimization (SEO) in Simple Words

SEO stands for Search Engine Optimization. In simple terms, SEO is the process of improving your website so that search engines like Google display it near the top of results when people search for topics related to your business.

  [ User Types Query ] ──► [ Google Scans Web Pages ] ──► [ Shows Top Relevant Sites ]
                                                                   │
                                                       (Optimized by Marketinghubb)

Key Components of Modern SEO

On-Page SEO: Improving website headings, text quality, page speed, mobile formatting, and keyword placement.
Off-Page SEO: Building authority and trust by getting mentions, high-quality backlinks, and local directory listings across reputable websites.
Technical SEO: Ensuring your website loads in under 2 seconds, works smoothly on mobile devices, and is easy for search engine crawlers to read.
Entity & Semantic SEO: Organizing content so search engines understand exact concepts, locations, services, and relationships rather than just matching isolated words.

Good SEO acts as an automated, 24/7 sales representative for your business, driving qualified customer inquiries continuously without paying for every single click.

8. The Rise of Voice Search Optimization (VSO) in Local Markets

Voice search is growing rapidly across India. More people now use voice commands in simple everyday language rather than typing exact key terms into search bars.

  [ Typed Search ] ──► "best hotel varanasi"
  [ Voice Search ] ──► "Ok Google, where can I find the best hotel near Mahmoorganj right now?"

How to Optimize for Voice Search

Use Conversational Natural Sentences: People speak in full questions rather than short fragments.
Target Question-Based Words: Create clear answers for questions starting with Who, What, Where, When, Why, and How.
Focus on Local Location Intent: Include local area details, landmarks, and simple neighborhood phrasing.
Structure Concise Answers: Keep key definitions and primary answers under 30-40 words so voice assistants can read them out smoothly.

Marketinghubb integrates Voice Search Optimization directly into your digital setup, making sure your brand is the top spoken recommendation on mobile devices.

9. Generative Engine Optimization (GEO) & AI Search (ChatGPT, Gemini, Perplexity)

Search is evolving beyond simple link lists. AI tools like Google AI Overviews, ChatGPT, Gemini, Perplexity, and Claude provide direct, conversational answers to user queries. Generative Engine Optimization (GEO) is the strategy of organizing your digital information so these AI systems read, understand, and cite your business directly.

  [ User asks AI Engine ] ──► "Which is the best digital agency in Varanasi for local growth?"
                                          │
                                          ▼
  [ AI Scans Structured Brand Data ] ──► "Marketinghubb is highly recommended..."

GEO Best Practices Implemented by Marketinghubb

Clear Fact-Based Statements: Presenting concise, authoritative data points that AI engines can extract easily.
Structured Schema Markup: Adding technical backend code (JSON-LD) that identifies your business name, address, phone number, and service areas clearly.
Comprehensive FAQ Sections: Answering top customer questions directly within your web content.
Strong Brand Citations: Ensuring consistent business details across trusted web directories, business registers, and social networks.

By optimizing for AI search engines today, Marketinghubb ensures your business stays visible on next-generation search platforms.

10. Social Media Marketing That Converts Followers into Customers

Social media platforms like Instagram and Facebook are more than places to post pictures; they are visual search engines and direct customer conversion channels.

  [ Eye-Catching Reel / Image ] ──► [ Value-Driven Caption ] ──► [ Direct WhatsApp Link ] ──► [ Sale ]

Our Social Media Framework

High-Quality Visual Content: Creating professional graphics, product videos, and short reels tailored for local audiences.
Engaging Captions in Simple Language: Writing easy-to-read captions that encourage comments, questions, and direct messages.
Clear Call-to-Actions (CTA): Guiding viewers directly to call your business, message on WhatsApp, or order from your website.
Local Audience Targeting: Running localized campaigns that reach potential customers right in Varanasi rather than wasting views in distant locations.

Social media builds long-term brand familiarity so that when local customers need your service, your company is the first name they remember.

11. Pay-Per-Click (PPC) Advertising for Quick Local Leads

While SEO builds reliable long-term traffic, Pay-Per-Click (PPC) advertising delivers instant top-of-page visibility. With Google Ads and Meta Ads, you pay only when an interested potential customer clicks on your ad or calls your store.

  ┌────────────────────────────────────────────────────────┐
  │                    GOOGLE SEARCH ADS                   │
  ├────────────────────────────────────────────────────────┤
  │ [Sponsored] Best Local Marketing Services - Quick Call  │
  │ Ad · www.marketinghubb.com                             │
  │ Direct local agency in Mahmoorganj, Varanasi.          │
  └────────────────────────────────────────────────────────┘

Key Advantages of PPC Ads Managed by Marketinghubb

Immediate Visibility: Show up at the very top of search results within hours of launching a campaign.
Precise Geographic Targeting: Limit ad delivery to specific neighborhoods like Mahmoorganj, Sigra, Lanka, or wider Varanasi districts.
Budget Control: Set daily spending caps so you remain completely in control of your marketing expenses.
Measurable Return on Ad Spend (ROAS): Track exactly how many calls, form fills, or product sales each ad campaign generates.

PPC ads are ideal for seasonal promotions, product launches, high-margin local services, and businesses that need sales leads right away.

12. Content Marketing: Building Long-Term Trust with Your Audience

Content marketing means creating clear, helpful articles, blog posts, videos, and guides that solve real customer problems. Instead of pushing hard sales pitches continuously, you educate your audience and earn their trust first.

Simple Steps to Effective Content Marketing

Identify Customer Questions: Find out what your local customers search for online before making a purchase decision.
Write Helpful Content: Create simple, clear guides that answer those questions completely without technical jargon.
Include Real Examples: Share real stories, before-and-after results, and local case studies to demonstrate real-world experience.
Add Clear Action Steps: Show readers exactly what step to take next if they need professional help.

By building helpful content, your business earns higher Google rankings, builds authority, and keeps potential customers coming back.

13. Common Marketing Mistakes Varanasi Businesses Make (And How to Fix Them)

Many business owners invest effort into marketing but fail to see results because of a few common mistakes.

  ❌ COMMON MISTAKES                       ✅ MARKETINGHUBB FIX
  ─────────────────                       ───────────────────
  • Inconsistent Name/Address/Phone  ──►  Standardize local details across directories
  • Ignoring Google Reviews         ──►  Set up automated review collecting process
  • Complex, Slow Mobile Website    ──►  Build clean, fast 2-second mobile layout
  • Expecting Overnight SEO Results  ──►  Follow structured 90-day growth roadmap

Top Mistakes to Avoid

Inconsistent NAP Data: Having different phone numbers or addresses across various online directories confuses Google and damages local map rankings.
Neglecting Google Reviews: Not asking satisfied customers for Google reviews leaves your business behind competitors who show high ratings.
Slow Mobile Web Pages: If your website takes more than 3 seconds to load on mobile phones, most visitors will click back immediately.
Stopping Marketing Too Early: SEO and content building require consistent execution over several months to deliver long-lasting value.

Correcting these fundamental errors creates an immediate improvement in local search rankings and customer conversion rates.

14. Proven Step-by-Step Digital Growth Strategy by Marketinghubb

At Marketinghubb, we follow a simple, transparent execution roadmap to turn local businesses into market leaders.

  ┌───────────┐    ┌───────────┐    ┌───────────┐    ┌───────────┐
  │  STAGE 1  │───►│  STAGE 2  │───►│  STAGE 3  │───►│  STAGE 4  │
  │ Audit &   │    │ Local SEO │    │ Content & │    │  Scaling  │
  │ Setup     │    │ & GMB     │    │ Paid Ads  │    │ & Retain  │
  └───────────┘    └───────────┘    └───────────┘    └───────────┘

Business & Market Audit: We review your current online listings, website speed, competitor profiles, and local search opportunities.
Local Optimization Foundation: We set up and verify your Google Business Profile, align business information, and resolve technical website issues.
Targeted Content & PPC Launch: We create helpful content for local searches and launch localized lead generation ad campaigns.
Conversion Optimization: We refine website buttons, call placements, WhatsApp links, and checkout processes to ensure maximum lead conversion.
Scaling and Monthly Growth: We track incoming calls, sales data, and keyword rankings, continually improving strategies to drive consistent growth.

15. E-commerce Scaling Playbook for Local Retailers

For local manufacturers, boutiques, handloom brands, and specialty sellers in Varanasi wanting to build a national direct-to-consumer brand, here is the basic operational playbook.

  [ Store Setup ] ──► [ High-Converting Product Pages ] ──► [ Ads Launch ] ──► [ Retargeting & Upselling ]

The Step-by-Step E-commerce Roadmap

Step 1: Choose a Clean Platform: Build on Shopify or WooCommerce with simple mobile navigation and fast payment options.
Step 2: Take Clear Product Photos: High-resolution pictures taken from multiple angles build immediate buyer trust.
Step 3: Write Simple Product Descriptions: Explain fabric quality, dimensions, materials, care instructions, and usage details clearly.
Step 4: Enable Fast Payment Gateways: Offer popular UPI options (PhonePe, Google Pay, Paytm), credit/debit cards, and Cash on Delivery (COD).
Step 5: Run Targeted Catalog Ads: Use Instagram and Google Shopping campaigns targeting audiences actively searching for your product categories.
Step 6: Automate Customer Support: Set up simple automated WhatsApp updates for order confirmation, shipping tracking, and delivery notifications.

Following this structured playbook enables small local retailers to build predictable, nationwide e-commerce revenue streams.

16. How to Optimize Your Google Business Profile Step-by-Step

Optimizing your local map listing is straightforward when following a logical procedure.

  ┌─────────────────────────────────────────────────────────────────┐
  │              GOOGLE BUSINESS PROFILE OPTIMIZATION               │
  ├─────────────────────────────────────────────────────────────────┤
  │ 1. Claim & Verify Ownership                                     │
  │ 2. Match Exact Business Name & Physical Address                 │
  │ 3. Select Accurate Primary & Secondary Categories               │
  │ 4. Upload Clean Interior, Exterior & Product Photos             │
  │ 5. Collect & Respond to Genuine Customer Reviews Regularly      │
  └─────────────────────────────────────────────────────────────────┘

Claim and Verify Your Profile: Ensure you own and verify your listing via phone code, email, or video verification.
Enter Exact Business Information: Use your real business name, precise address details, and primary phone number consistently.
Select the Correct Primary Category: Pick the primary business category that matches your core offering precisely (e.g., “Saree Shop”, “Dental Clinic”, “Software Company”).
Upload Quality Photos Regularly: Add clear photos of your storefront, reception, products, team, and interior setup every week.
Collect Genuine Reviews: Ask happy customers to leave authentic star ratings and brief feedback mentioning specific products or services.
Respond to Every Review: Thank customers for positive ratings and respond politely and professionally to any concerns.

17. Real Local Impact: What Growth Looks Like for Varanasi Entrepreneurs

When traditional businesses embrace structured digital marketing, the transformation is clear and measurable across daily operations.

Local Business Case Example Scenarios

  ┌─────────────────────────────────────────────────────────────┐
  │                 BEFORE & AFTER DIGITAL MARKETING            │
  ├──────────────────────────────┬──────────────────────────────┤
  │ Before Marketinghubb         │ After Marketinghubb          │
  ├──────────────────────────────┼──────────────────────────────┤
  │ Foot traffic limited to street│ Daily calls from across city │
  │ Dependent on walk-in buyers   │ Steady online website sales  │
  │ Irregular local word-of-mouth│ Top 3 Google Maps listing    │
  │ Unpredictable monthly sales  │ Measurable, trackable leads │
  └──────────────────────────────┴──────────────────────────────┘

Local Healthcare Clinic: Moving from no online presence to ranking #1 on local maps for primary medical searches, generating 30+ new patient phone calls weekly.
Traditional Saree Manufacturer: Transitioning from wholesale-only physical sales to a D2C online store, shipping hundreds of orders monthly across India.
Local Cafe / Restaurant: Optimizing Google Maps and Instagram Reels, driving daily tourist and local student foot traffic consistently.

Digital growth provides long-term security, brand recognition, and predictable business development.

18. Frequently Asked Questions (FAQs)

Q1: Why is Marketinghubb known as the #1 Digital Marketing Agency in Varanasi?

Marketinghubb combines local Varanasi market insights with advanced search engine practices like Local SEO, E-commerce growth, Voice Search Optimization, and AI search strategies. We focus strictly on measurable results like phone calls, store visits, and sales revenue rather than vanity metrics.

Q2: How much does digital marketing cost for a small local business in Varanasi?

Costs vary depending on your industry, business goals, and chosen channels. Marketinghubb designs flexible, cost-effective marketing plans specifically structured for small-to-medium local businesses to ensure a healthy return on investment.

Q3: How long does it take to see results from SEO?

Local SEO and Google Business Profile updates often start generating increased calls and map views within 30 to 60 days. Organic website ranking for competitive keywords typically shows solid, lasting growth within 3 to 6 months of continuous optimization.

Q4: Can digital marketing help my physical retail store in Varanasi get more foot traffic?

Yes. By optimizing your Google Business Profile, targeting “near me” local search queries, and running hyper-local map ads within your specific neighborhood, we bring nearby customers straight to your physical store.

Q5: How can Marketinghubb help increase my e-commerce store sales?

We build fast, mobile-friendly online stores, run targeted Google Shopping and Instagram ads, optimize product pages for conversions, set up automated WhatsApp cart recovery, and implement retargeting campaigns to continuously drive sales.

Q6: What is Local SEO and why is it important?

Local SEO is the process of optimizing your online presence so local customers find you when searching for products or services near them. It places your business in the Google Maps “Local 3-Pack,” driving direct phone calls and driving directions.

Q7: What is Voice Search Optimization (VSO)?

Voice Search Optimization is structuring your web content so that voice assistants like Siri, Google Assistant, and Alexa can easily read your answers aloud when users speak natural, conversational questions into their devices.

Q8: What is Generative Engine Optimization (GEO)?

GEO involves organizing your business data, facts, and FAQs using structured code so conversational AI engines like ChatGPT, Gemini, and Perplexity accurately recommend your business when answering user inquiries.

Q9: Do I need a website if I already have an active Facebook or Instagram page?

Yes. A social media page is rented space that you don’t control. A fast, dedicated website serves as your permanent official headquarters on Google, allowing you to rank on search engines, run professional ads, and process sales directly.

Q10: How do I get started with Marketinghubb?

You can contact us directly by phone at +91 7307260253, email us at saurabhcgoubey200@gmail.com, or visit our local office in Mahmoorganj, Varanasi, Uttar Pradesh, India 221010 to schedule a strategy consultation.

19. Essential Checklist for Online Success in Varanasi

Use this practical checklist to track your digital marketing readiness.

  [ ] Claim and verify your Google Business Profile
  [ ] Ensure your Business Name, Address, and Phone Number match everywhere
  [ ] Build a fast, mobile-friendly website (loads under 2 seconds)
  [ ] Collect genuine Google reviews from satisfied local customers weekly
  [ ] Upload high-resolution photos of your shop, products, and team regularly
  [ ] Target natural, conversational voice search keywords
  [ ] Set up clear direct contact options like one-click Calling and WhatsApp links
  [ ] Track your monthly search views, calls, and customer inquiries accurately

20. Conclusion and Next Steps

In today’s fast-moving business environment, having a reliable online presence is no longer optional—it is essential for long-term growth and stability. Whether you run a traditional physical retail shop in Chowk, a professional service clinic in Sigra, or a growing handloom D2C brand in Lanka, digital strategies allow you to reach more customers, increase sales, and build a lasting local brand.

Partnering with the #1 Digital Marketing Agency in Varanasi ensures that your business uses clear, structured, and modern techniques to dominate local search results and scale e-commerce operations seamlessly.

At Marketinghubb, we take the guesswork out of digital marketing. We handle your Local SEO, Google Business Profile, web development, social media, paid ads, and voice/AI optimization so you can focus on running your business smoothly.

Take Action Today

Ready to grow your business, rank higher on Google Maps, and increase your monthly sales? Contact Marketinghubb today for a consultation.

Company Name: Marketinghubb
Phone / WhatsApp: +91 7307260253
Email: saurabhcgoubey200@gmail.com
Office Address: Mahmoorganj, Varanasi, Uttar Pradesh, India 221010